How To Build An Incredible LinkedIn Profile
There are approximately 49 million people searching for jobs on LinkedIn each week — with about 77 job applications submitted every single second, according to this Zippia LinkedIn survey.
Additionally, 87% of recruiters find LinkedIn to be the most effective platform for vetting job candidates — and job applicants with a robust profile on the network are 71% more likely to get a callback for a job interview than candidates that don’t have a LinkedIn profile at all. (Sources: Zippia, Forbes, Jobvite articles.)
And all of that results, in an average, of 6 people being hired through LinkedIn every single second.
These stats are impressive, but the success and potential that theses stats convey, only work if your LinkedIn Profile is optimized and you’re utilizing the platform to the fullest.
So, today, in this in depth article on LinkedIn optimization, I’ll go over the top 6 things you need do to fine-tune your LinkedIn profile and share all of the best practices I’ve learned in my 18 year career in large tech — to ensure that you are completely leveraging LinkedIn's capabilities to the max and putting yourself in the best spot for that next job opportunity.
1. Upload Professional Profile & Banner Images
Your profile picture is extremely important in your LinkedIn profile.
Statistics show that LinkedIn members with a professional photo receive far more engagement — 21 times more profile views and 9 times more connection requests than those without.
But if you don’t have the time or money to go get a professional headshot done, what are you supposed to do? Well, not to worry, because it’s actually pretty easy to…